Reputation Management on Reviews, Risk, SEO/Search Engine Optimization Services for the Small Business
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Today in any store, restaurant, or service shop you visit, they’ll want you to fill out a survey. They circle your receipt with a red marker indicating what website you can go to in order to fill out said survey. Often there is a prize attached to completing this task. Usually a coupon or perhaps an incentive in the form of a drawing. But the main point here is that companies, whether a large or small, want to know what the consumer is thinking about their services, as well as what can be improved. It may be annoying to have these surveys constantly pushed at you, but it does helps to improve the way a business is run, not to mention who is running it.
Any review on a business can have a potentially harmful affect. People are often unaware of the power behind their words. All it takes is one individual to read a bad review and he or she starts to continue to spread what the bad review says to others… The famous domino effect at work. Eventually, the small business itself has a bad reputation from that one review. Reviews can be deadly or they can be extremely beneficial.
It may seem like a small business has no influence against the power of words. But there is hope, and a means of fighting back. The risk however, lies in putting your company’s reputation in the hands of others. Specifically, a reputation management company.
Due to reputation management companies’ experience and knowledgeability, dealing with them are very safe. The only risk is feeling helpless against the reputation set before you.
This is where the reputation management intervenes, so that you don’t feel helpless against the masses. It begins with SEO, or search engine optimization. In simple terms, the reputation management will make sure that when consumers Google your company, only the good PR will show up in the top results. Think of it like when you search for a celebrity and the top stories all about her recent rehab visit. Maybe at the bottom of the page there’s one small story about in the previous week when she adopted a puppy from the animal shelter. Clearly, that’s the type of press her PR team wants at the top of the page, because it makes her look good in the public eye. The reputation management works at getting that puppy story to the top of the page and rehab stories squashed.
Along with SEO, reputation management also monitors social media venues like Facebook and Twitter for both negative and positive posts. Like SEO reputation management and Google, this means making the good posts more visible to consumers and hiding the bad posts. It’s a constant effort because social media changes very quickly.
Part of the reputation management’s job is also to look at the previously mentioned surveys that consumers are constantly informed about at their receipt bottoms. They then use this information and feedback to analyze the company’s reputation and strategize what course of action needs to be taken to either maintain or improve upon it.
e-Reputation Management is Sticky Web Media, Inc company located in the U.S.A.-and is a reputation management company servicing small, medium, and large businesses nationally. e- Reputation Management serves all areas nationwide including Alabama (AL), Alaska (AK), Arizona (AZ), Arkansas (AR), California (CA), Colorado (CO), Connecticut (CT), Delaware (DE), District of Columbia (Washington DC), Florida (FL), Georgia (GA), Hawaii (HI), Idaho (ID), Illinois (IL), Indiana (IN), Iowa (IA), Kansas (KS), Kentucky (KY), Louisiana (LA), Maine (ME), Maryland (MD), Massachusetts (MA), Michigan (MI), Minnesota (MN), Mississippi (MS), Missouri (MO), Montana (MT), Nebraska (NE), Nevada (NV), New Hampshire (NH), New Jersey (NJ), New Mexico (NM), New York (NY), North Carolina (NC), North Dakota (ND), Ohio (OH), Oklahoma (OK), Oregon (OR), Pennsylvania (PA), Rhode Island (RI), South Carolina (SC), South Dakota (SD), Tennessee (TN), Texas (TX), Utah (UT), Vermont (VT), Virginia (VA), Washington (WA), West Virginia (WV), Wisconsin (WI), and Wyoming (WY).